Dealing cards online since 1999, Ultimate Bet is one of the first sites offering online poker gaming. In 2008, Ultimate Bet merged with its sister site, Absolute Poker, forming the Cereus Network, the sixth most trafficked online poker network in the world and the third most trafficked network of those accepting US customers. Ultimate Bet has recently completed its rebranding and now goes under its old moniker UB. The name change isn't the only difference you'll see, both their web site and software have a sleek new look; certainly the most eye-pleasing web sites and software in the online poker industry.
Can you think of an instance where you might take great joy and satisfaction in being called an idiot? One of the most renowned and most universally feared poker players, Phil The Brat Hellmuth, calls UB.com home and if he calls you an idiot, more likely than not you have just made a good deal of money. Using Ultimate Bet's Ultimate Buddy feature, you can actively seek out Phil, Annie Duke, Adam Roothlus Levy or any one of Team UB members that you will find playing regularly on Ultimate Bet and, if you're really lucky, maybe you'll have the distinct pleasure of being called an idiot.
A few years ago, Ultimate Bet as well as its sister company, Absolute Poker, fell victim to a cheating scandal which shook the online poker world to its core. A small group of Ultimate Bet employees colluded in inserting code into Ultimate Bet's software that enabled them and their collaborators to see players' hole cards. Between 2005 and 2007, they managed to cheat Ultimate Bet customers out of millions of dollars. In the end, it was a number of mathematically savvy online players that discovered the plot and the code in question was removed in February 2008. While Ultimate Bet did the commendable thing and made restitution to the victims, they never took legal action against the perpetrators, instead, allowed them to get away with their crime in exchange for information.
